CF Napa Reimagines Cliff Lede’s Hospitality Portfolio
Cliff Lede Vineyards came to CF Napa to develop a flexible marketing piece to utilize in their tasting room. It needed to be a bespoke introduction to the Cliff Lede brand, providing an overview of the brand story while also having the ability to be customized for each guest.
CF Napa created an evergreen trifold brochure outlining Cliff Lede’s wine club membership options, benefits, and sign-up form. A series of inserts were also developed for the wine order form and notecard for tasting notes to allow for updates based on wine availability and to personalize the experience for each tasting group.
CF Napa drew a map illustrating the winery’s vineyard locales throughout Napa Valley, all of which play a role in crafting Cliff Lede’s luxurious portfolio of wines. A textured black folder organized the pieces into one curated, educational memento of the experience.
Drink With Your Eyes®
